The Double Jaw blog

Practice marketing, one question at a time.

Google Ads, referrals, the front desk, reviews and the ad rules for dental, orthodontic and oral surgery practices.

AI Search for Practices: ChatGPT, AI Overviews and AI Mode

Blake Hickey

Published on: 15/10/2026

What Google says about AI Overviews and AI Mode, what practices can do, and a monthly check routine.

AI searchAI OverviewsAI ModeChatGPTPractice websiteSEO

Dental Website Design That Turns Searches Into Exams

Blake Hickey

Published on: 22/09/2026

Dental website design that books exams: tap-to-call and booking above the fold, service pages that answer cost, real photos, reviews, speed, tracking.

A written plan for the right cases.

One 15-minute call and a written Method Plan you keep, even if we never work together.

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