For speech-language pathologists
More referrals from medical, dental and school partners and a website parents trust when they search, built on the Double Jaw Method™.
Or call (561) 240-1967. Answered right away by our AI front desk.
Free 15-minute call by phone or Zoom. You keep the written Method Plan.
The goal
Skill is not the gap. The gap is the families and providers who should already know your practice exists.
Search
AI search means ChatGPT, Perplexity, Google AI Overviews and AI Mode.
Ads
Single image ads, graphics, illustrations, infographics and video.
Referrals
Often referred from these sources. Yours may differ.
The system behind every campaign
Two parts. The top jaw is the thinking and the bottom jaw is the action. For an SLP practice, both close on the family you help most.
Top jaw
It stays put. Decide this first.
The client you help most, and what their family notices at home before they ever search.
The words parents use on Google and in AI search, which are often not clinical terms.
What a parent needs to hear to feel their child is in the right hands.
Bottom jaw
It does the moving, built on the top jaw.
Your Google Business Profile, plus simple referral materials for pediatricians, schools, orthodontists and ENTs.
Service pages on your website, written in parents' words.
Inquiries answered quickly and a first call that makes a parent feel heard.
Once it is live: each campaign gets measured and tuned. Every family gets an easy way to leave a review.
A parent calling about their child wants to feel heard. The plan covers who answers, how fast and what happens next before a single ad goes live.
The patient side
Many parents search for what they see at home, not for a diagnosis. Orthodontists, oral surgeons and dentists see patients who may also need an SLP, and Blake has sat in those chairs himself, so those referral paths are part of the plan.
Founder Blake Hickey leads every account. You see drafts early, and nothing goes live until you approve it.
Hosts and produces The Florida Bar Business Law Section CLE series on lawyer advertising compliance.
Member, National Association of Advertising Compliance. A membership, not a certification.
It starts with the Method Review: 15 minutes and a written plan you keep.
01
The button takes you to the calendar. No form comes before it.
02
15 minutes by phone or Zoom, walking both jaws of the Double Jaw Method against your practice.
03
Sent after the call. Yours to keep, whether we work together or not.
Top jaw: the thinking
The case, the towns and their first worries, in one paragraph.
The Google searches and AI questions to answer first.
Three points to lead with, in the patient's words.
Bottom jaw: the action
Google, Maps, ads and referral sources, and current spend.
What the page on your website answers, and what it skips.
How fast inquiries hear back, and what happens next.
In order, with who on your team owns each one.
Twelve quick questions, answered yes, partly or no. No email needed to see your score. Or start with the free practice printables ›
The questions SLPs ask before the first call.
15 minutes, by phone or Zoom. The calendar shows the open times.
No. It is a working session on your numbers, and you keep the written Double Jaw Method Plan either way. If you want help after, the scope and the price come in writing first.
Because the work overlaps. Orthodontists, oral surgeons and dentists see patients who may also need an SLP, and connecting those referral paths is part of the job.
Your team does, with a plan in place before any ad goes live: a first-call script written with your team, call tracking by source and follow-up messages you approve before anything sends.
Yes. Private practices and solo SLPs who want to be easier to find, get more referrals and fill their caseload with the clients they help most.
It depends on the scope, so it is scoped and put in writing after the free call, before you commit to anything. Monthly work can run month to month or on a 6, 12 or 36-month term that locks in your monthly price for the term. Ad spend is separate and is never part of the fee.
You shouldn't need to share patient health information to see results. Reports count calls and booked evaluations by source, not patient details. If a tool would handle patient information, your practice decides with its HIPAA advisor whether a business associate agreement is needed first. This is not legal advice.
Campaigns are built with your licensing board's rules and the ad platforms' health policies in mind. In Florida that means the Board of Speech-Language Pathology and Audiology and, for free or discounted offers, section 456.062. ASHA members also follow ASHA's Code of Ethics on public statements. Blake is not a lawyer, and this is not legal advice. You have the final word on every ad.
One 15-minute call and a written Double Jaw Method Plan aimed at the clients you help most, yours to keep.