Built for the cases you trained for.
Double Jaw Marketing helps oral surgeons, orthodontists, dentists and speech-language pathologists get found on Google and in AI search, book the first call, and keep the case. Founded by Blake Hickey after his own double jaw surgery. Each month you see which source sent each new patient.
The scorecard is a short quiz and needs no email. The review is 15 minutes with Blake, by phone or Zoom.
Does this sound like your practice?
- You pay for marketing, and nobody can tell you which part brought in last month's new patients.
- A new patient calls while your team is with someone, and books the office that called back first.
- The cases you trained for are not the cases filling the schedule.
You didn't go to school to be a marketer. We build the system, you approve every piece, and the numbers come from your own records.
One plan per specialty, because the patient journey is different.
Not sure which page is yours? Book the free review and Blake will tell you in 15 minutes.
I've been the patient. Now I market the practice.
I'm Blake Hickey. Adult braces, SARPE, double jaw surgery in 2023, and retainers every night since. I met with more than one oral surgeon before I chose mine. The team I chose answered my questions before I asked them, and they still set the standard for me.
That is the whole method: the patient chooses before the consult. We build your marketing to give the first clear answer, and your front desk to keep the case once it calls.
Read my story and see my real X-rayHow working together goes
Two parts. The thinking, then the action.
The top jaw decides who the patient is and what they need to hear. The bottom jaw gets in front of them, builds the website they land on, and handles the first call. Named after my own surgery.
New patientBlake's real X-ray, shared with his permissionTracking goes in before the first ad runs, so every call and consult has a source you can see.
From Blake's work before Double Jaw.
“Blake built trust in his knowledge right away on our first phone call… He really knows his stuff!”
“…there is a real effort to transfer knowledge and the “why” behind what is being done.”
“One of the qualities that I admire most about Blake was his exceptional project management skills.”
Quoted as written, from work outside dentistry. Read more reviews
Before you book.
What is Double Jaw Marketing?
A marketing firm for dental specialty practices and speech-language pathologists, run by Blake Hickey in Jupiter, Florida. Blake had adult braces, SARPE and double jaw surgery, and that patient view shapes every plan.
What does it cost?
The Practice Marketing Review is free. The Front Desk Starter Kit is $97. Monthly plans start at $1,500 a month with Marketing Advisor, with the price in writing before anything starts. Pricing subject to change.
Where do I start?
Score your new-patient system with the free scorecard. It flags the first fix, and you can book a free review from there.
Start here: Free scorecard · Free resources · $97 Front Desk Starter Kit · Free review
Start small. Each step leads to the next.
- Free scorecardScore your new-patient system. Go
- Front Desk Starter Kit, $97The front desk scripts plus the New-Patient Treatment Plan. Go
- Front Desk System Setup, starting at $1,500We load the scripts into your phone system and CRM. Go
- Free Practice Marketing Review15 minutes with Blake, then your written plan. Go
Need Blake inside the practice? Fractional marketing director, starting at $10,000 a month, one practice at a time. Pricing subject to change.
Find out what to fix first.
A short quiz, no email needed.
Ready to talk? Book a free 15-minute review or call (561) 240-1967.